In 2014 December, FB conducted a test on ” Sell Something” button, which will help people and groups to sell and trade products via FB. Another feature “Dynamic Product Ads ´’ allows merchants to load the product catalogue into FB page that can lead to direct purchase in the future. Another rumor is that FB is going to have its own mobile payment platform. Pinterest already announced a “Buy’ button which helps the clients to make transactions within the platform and it will be live in late 2015. Social commerce may take some more time to become popular, but no one can deny the importance of companies using their social media pages for more conversions Toronto based Turnstyle solutions has developed a cell phone tracker which tracks the radio signals from client’s mobile phone to determine the physical location of the client. It gives the information about where the client goes and what he prefer and where he spends maximum time and this data is used in designing a product effec...
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